• DIGITAL EXTREMES
  • $80,020.00 -144,170.00/year*
  • Escondido, CA
  • Advertising/Marketing/Public Relations
  • Full-Time
  • 20102 San Pasqual Rd

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Ingenuity, diligence, highly skilled, specifically trained. With stealth precision, this team of ninjas have infiltrated the F2P market. Can we control the natural elements, shape shift or walk on water? Hell no. But we can develop kick-ass videogames. We are masters of our own weaponry. What is your superhuman skill? Do you have what it takes to join this elite team? Bring it. Recruitingnow.

See Job Description

As Product Marketing Manager youare responsible for the outbound marketing activities for Warframe. Yourmaster craftsmanship of messaging and positioning defines and drives yourdevelopment of innovative and effective user-acquisition and retention programsthat further grow the game and its brand. Your leadership andcommunication skills inspire, empower and guide your stellar marketing team tosucceed with the game and their careers. You know that having a laser eye for detail and quality is paramount tothe success of your programs along with organized precise execution. Anymanager worth his or her salt will pass the first detail skills test byintegrating the words, unicorns and rainbows cleverly into their cover letterwhen applying. You are a master of flawless execution and dont mindgetting your hands dirty if it means getting the jobdone.

Responsibilities:

  • Work with the Director of Marketing to conceive, plan and execute marketing campaigns that delight Warframe fans and help grow the player base on a global scale on allplatforms
  • Collaborate with development team to understand future milestones and direction/vision of the game and its goals; know the product inside/out technically and gameplay-wise to exhaust all opportunities forpromotion
  • Oversee the day-to-day project management and execution of marketing initiatives, tracking team tasking, resources, deliverables anddeadlines
  • Manage, train, mentor a team of talented marketing coordinators to work with development, multimedia, PR, web development, and any third party contractors working on marketing related tasks to execute flawless marketinginitiatives
  • Develop, implement and manage brand strategies that focus on Warframe user acquisition and retention; work closely with Community Management to ensure accuracy and alignment of marketing materials with the current state of thegame
  • Assist with creative production of advertising and core branding to develop communication and brand consistency across all user touch points; assist withcopywriting/editing/positioning
  • Ensure marketing assets, web content, and community materials meet the caliber of brand expectations and strategic brand goals and are deliveredon-time
  • Gather market data to measure effectiveness of marketing activities and report marketing progress and ROI to otherdepartments/teams
  • Monitor key trends in the industry space and provide analysis as needed, i.e. analyze consumer research and business data to intelligently guide strategies and marketinginvestment
  • Estimate marketing budgets and accurately track, manage and report oncosts
  • Work closely with 1st and 3rd party partners to encourage and maximize cooperative promotionalopportunities
  • Qualifications:

  • 2-4 years experience in a comparable Product Management role (marketing management, brand management or product management) in the games industry; 1-2 years in the Free-to-Play marketrequired
  • Bachelors Degree in Business, Marketing or related field required, MBApreferred
  • Beyond compare organization and project management skills. Must have the ability to work on numerous tasks simultaneously in a fast-paced deadline-drivenenvironment
  • Excellent communication (verbal and written) and interpersonalskills
  • Proven leadership skills of a marketing team of 3 or morestaff
  • Strong understanding of marketing, promotions and pricing strategies, analysis and trends, product positioning, creative and media strategies, PR and promotional activity, all in the onlinerealm
  • Quantitative, analytical and problem solving skills. Must be very comfortable with dataanalysis
  • Ability to leverage metrics and stats to make well-informed decisions, and reinforce marketing instincts with meticulous analysis and research; ability to use data to build business cases with a focus onROI
  • Proficiency with MS OfficeSuite


  • * The salary listed in the header is an estimate based on salary data for similar jobs in the same area. Salary or compensation data found in the job description is accurate.

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